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Instagram audiogram maker, correctly sized

Instagram treats square and vertical video differently, and posting the wrong shape gets your waveform cropped or letterboxed. The short version: 1080x1080 for a feed post, 1080x1920 for Reels and Stories. Pick the matching ratio in the panel below and export.

Feed posts: square, 1080x1080

Square is the safest format for the main feed. It occupies more vertical space than a landscape video as someone scrolls, without the aggressive cropping that catches people out with portrait uploads. Select the 1:1 ratio and keep the clip to about 30 seconds.

Reels and Stories: vertical, 1080x1920

Reels and Stories are full-screen vertical at a 9:16 ratio. Anything square gets pillarboxed with empty space above and below, which reads as a repurposed post rather than something made for the format. Switch the ratio to 9:16 before exporting. Aim for 15 to 20 seconds on a Reel and around 15 on a Story.

What this tool exports

Exports anchor the long edge at 1280 pixels — so 1280x720 for landscape and 720x1280 for vertical — rather than a full 1080x1920. Instagram re-encodes every upload regardless, and 720 on the short edge stays above the threshold where its compression becomes visible on a waveform animation. If you need true 1080p masters for an archive, render elsewhere; for posting, this is indistinguishable after Instagram is done with it.

Frequently asked questions

What size should an Instagram audiogram be?
Use 1080x1080 pixels (1:1) for a feed post, and 1080x1920 pixels (9:16) for Reels and Stories.
How long should an Instagram audiogram be?
Around 30 seconds for a feed post, 15 to 20 seconds for a Reel, and close to 15 seconds for a Story.
Can I post a square audiogram to Reels?
You can, but it will be pillarboxed with empty bars above and below the video. Export at 9:16 instead so it fills the screen.